Sales Techniques and Strategy

What Are Your Key Prospecting Activities?

This is a question I always ask when meeting salespeople and sales managers. The answer I often hear is “cold calling or managing referrals from existing clients.” The next question I ask is “what processes do you have in place to maximise these opportunities?” The answer is usually “none”! Which leads me to the subject

How Effective Is Your Networking?

Everyone talks about networking to improve business; however I find it to be an overused word and underused strategy by many of the salespeople and business owners I meet at so called “networking events”. Many people think of networking as going to a business event in search of business opportunities however it is much more

Which Type of Salesperson Are You?

There is an old quote which we can adapt that goes – “There are three kinds of salespeople – those who make things happen, those that watch things happen and those who are wondering what happened.” It’s an oldie but a goodie. In fact there are generally two types of salespeople I come across in

What Is Your Prospecting Plan?

We talked about “Farmers” and “Hunters” last time and how many salespeople fall into the comfortable role of farming their existing clients rather than bringing on new business. This occurs largely due to a lack of a clear step by step plan on how to go about prospecting. Many salespeople make the excuse they are